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10ГЕОГРАФИЧЕСКИЕ НАУКИ
EXPERIENCE IN CREATING A TRAVEL GUIDE FOR THE PAVLODAR REGION Koshegulova R.T.1, Kairova Sh.G.2
1Koshegulova Roza Tlekovna - Master's Student;
Kairova Shnar Galymovna - PhD, Associate Professor, DEPARTMENT OF GEOGRAPHY AND TOURISM, FACULTY OF NATURAL SCIENCE, TORAIGYROV UNIVERSITY, PA VLODAR, REP UBLIC OF KAZAKHSTAN
Abstract: this article discusses the option of creating a travel guide in paper form. Recommendations for the compilation of the guidebook are worked out, and the routes included in the guidebook are briefly presented, relying on the tourist destination Bayanaul as an example.
Keywords: travel guide, Pavlodar region, map, tourist destination.
The modern tourist has a wide access to information: it is quite easy to download a map of the area with all the objects into a smartphone, and the Internet is always at hand. A paper guide book can attract a traveler if it is different from many others. However, it is appropriate to use a paper version of the guide, as it is available, compact, works without the Internet and is easy to understand for any user.
A travel guide is a printed, electronic, or audio-visual guide about a city, country, historical place, museum, or tourist route.
According to the type of publication, a guidebook is classified as a reference, according to the definition: "a publication containing brief information of a scientific or applied nature, arranged in an order convenient for their quick search» [1].
The main task is to be accurate when describing objects and facts. You need to rely on proven facts - the world around you is constantly changing.
Further, it is very important to analyze the existing, published reference books, use the best examples of structure and forms
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when creating a guide, and strive for the uniqueness of the presentation of information and data.
The most important point of preparation is the development of the concept of the future publication. At the same time, it is necessary to take into account its functional purpose, the reader's address, and the nature of the information contained in it. Thus, the guide to tourist destinations is characterized by conciseness and accessibility of information, as well as a special approach to the design of the publication.
A reference book (guidebook) is a publication that has an applied, practical nature, has a systematic structure or is built according to the alphabet of the titles of articles. According to the symbolic nature of information, a text reference book is distinguished, most of the volume of which is taken up by verbal, digital, formula or mixed text, and a visual reference book (guide), in which the main role is played by illustrations [2].
The structure of the guidebook is usually subordinated to the recommended routes of sightseeing in a particular area.
The composition of the reference publication includes an accompanying article (preface), lists of abbreviations and symbols, a reference system, an auxiliary index, a bibliographic list and content (table of contents). It is mandatory to have an alphabetical index in the guidebook. The guidebook also usually contains a preface that briefly provides general information about this publication, explains its goals and contains recommendations for its use. It is recommended to use visual and communicative elements, the presence of a table of contents and a variable footer related to them is mandatory [3].
What you need to include in the guide:
In addition to historical and cultural sites, the content of the guide may include useful information about the best hotels, shops, cafes (with special menu), sports facilities, prices for tickets to museums, entertainment venues, information about various operating transport routes, and so on. Descriptions of seasonal and religious events, such as festivals, as well as walking tours of interesting places with detailed maps will be relevant.
Special attention is paid to illustrations. High-quality design of the guide is an important aspect of its success with the readership.
The concept of the publication also takes into account quantitative indicators. Reference publications differ in the degree of completeness of information, which depends on the specific target and reader purpose of the publication. It is necessary to determine what degree of completeness of the material in the future edition is optimal, and to observe it in all sections (thematic and structural).
The relevance of the master's thesis is to create a guide to the Pavlodar region in real space.
Our region has attractive natural and historical and cultural tourism resources: architectural and sculptural religious buildings, burial sites of the stone and bronze ages, monuments, sacred holy places, "living" water springs, geological and archaeological monuments, museums, folk ensembles, folk crafts and crafts, unique culture of the peoples inhabiting our area, famous people. This elaboration will help in the development of tourism in the area, make a base for creating an information resource for real excursion routes. It will make available to a wide range of people the local history, historical and cultural material accumulated by local historians, tourism workers and just people who are passionate about the history of their region through the elaboration and conduct of walking, bus and virtual excursions around their native land.
Tasks of the Master's thesis:
1. Identify the sights of the Pavlodar region
2. Include guided tours of these attractions in the guide
3. Create and issue a guide to the region
Resource support of the Master's thesis:
1. Research works on local history, flora and fauna, tourist infrastructure of the region
2. Communication with museums, recreation centers, the House of Geography, city and regional libraries.
Required equipment for the preparation of a master's thesis:
A computer connected to the Internet, Microsoft Word, programs for scanning and processing images, PowerPoint, Photoshop, printing services.
The originality of the project is that these excursion routes require a minimum of material resources, our tourist product has only one component: - geographical-the actual route and its program; and is of the nature of an environmental action.
Stages of work: The work on the development of the route involves several stages: preparatory, practical (basic), analytical (generalizing). Each of the stages includes step-by-step actions that ensure the effectiveness of the work.
I. Preparatory stage:
1. Study of special literature on the preparation of a travel guide, analyze the awareness of tourist destinations in the Pavlodar region.
2. Development and creation of an information resource on tourist destinations (after the publication of the printed version).
3. Identification of excursion and recreational facilities to create new routes in the region.
4. Expanding cooperation with government agencies (Tourism Administration) on the content of the guidebook.
II. Main stage:
1. Collection of information about tourist sites of the Pavlodar region.
2. Processing information about tourist sites and preparing data for a travel guide.
3. Creation of a prototype guide for tourist destinations in Pavlodar region
4. Measuring the satisfaction of potential consumers of tourist services in the region (survey, questionnaire)
5. Revision, correction of errors, layout of the travel guide of tourist destinations of the Pavlodar region
The practical value of the dissertation lies in the development of a guide and excursion routes in the region, which will be in demand by all groups of tourists, including organized groups of schoolchildren, as well as people vacationing at natural healing springs, children's camps, and specialists who have arrived on a
business trip. The developed presentations will also allow to conduct a correspondence tour of native land. [4]
Expected results:
As a result of the successful implementation of the project, there will be:
1. Holders of the regional guide will get acquainted with the historical, cultural and natural attractions of the region
2. The flow of tourists to the region will increase
3. Viewing the guidebook will arouse interest in the history, culture and the nature of the region, its historical past, and increase activity in the search for local history material.
The booklet "Sights of Pavlodar region" was developed and published.
Two excursion routes of the Bayanaul district have been prepared and are being conducted:
1. Bayanaul-Zhasybay. It shows and tells about the most interesting sights of the village of Bayanaul, located on 4 lakes surrounded by rocky mountains and pine forests, and in the village of Toraigyr with the lake of the same name, ecological games are held. In the Bayanaul National Park - excursions. [5]
2. Bayanaul-Sabyndykol. It tells about the sights of the village, including a healing source of water from springs in the gorges and on the highway in front of Bayanaul. The guides of the district conduct a nature conservation tour along the fern Gorge ecological trail and the Konyr Aulie cave. Then they get acquainted with the highest peak of Akbet and Kyzyltau, visit the mountains of Naizatas and Kempirtas, on the way studying the flora of this area. In the vicinity of the village there is a botanical trail with a length of more than 200 km. As you know, Bayanaul district is famous for its lakes, grottos of Dravert with rock paintings and a Pitcher with a
3-meter waterfall. Visit the grave of Zhasybai batyr. In other places, you rarely see such a large amount of greenery. You can swim with pleasure, communicate with local residents, play national games, taste Kazakh dishes. [6, p. 12] List of developed excursions:
• «Bayanaul National Nature Park».
• «Myrzashoky-the only cable way in the Pavlodar region».
• «Sacred places of Pavlodar region».
• «Famous people of the Irtysh region».
Prospects for the development of the Master's thesis: Creation of the website «Guide and excursion routes in the Pavlodar region».
References
1. Студия КНИГА: [Electronic Resource]. URL: http://knigastudio.ru/ (date of access: 13.04.2021).
2. Тамбовия: [Electronic Resource]. URL: http://tambovia.ru/index.html/ (date of access: 13.04.2021).
3. Путеводитель: [Electronic Resource]. URL: http://www.go-on-travels.ru/ (date of access: 13.04.2021).
4. [Electronic Resource]. URL: http://tourism_pvl.kz/ (date of access: 13.04.2021).
5. Туризм в Баянуле: [Electronic Resource]. URL: http://bayanaulhills.kz/ (date of access: 13.04.2021).
6. Sadykova Aigul. Collection «Living Legends of Bayanaul», 2010.
